The Game Show Network (GSN) is a television network that specializes in broadcasting game shows in a wide range of formats.
Some of the network’s most popular shows include Family Feud, The Price Is Right, Jeopardy!, Wheel of Fortune, Who Wants to Be a Millionaire, and Deal or No Deal.
To expand its digital footprint on social media, GSN turned to LEAP for a strategy and roadmap to launch multiple game shows on Facebook.
Strategy to bring high-profile game shows to Facebook
Gave fans additional ways to interact with popular game shows
Developed storyboards, game mechanics, and launched Jeopardy! and Wheel of Fortune
Created onboarding, retention, and viral elements to engage users
Supported development of game show integrations on social media
Modeled a structured design process
Collaborated with GSN’s studio director
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